Welcome to Project Marketing Associates Grocery Store Shopping demo survey. The objective of this survey is to gauge consumer's interest in store image, neighborhood grocery store definition, shoppers club / low prices, and private vs. brand labeled products .

This survey will take approximately 10 minutes to complete. Please rate the concepts as a whole and use the whole 9 point rating scale.
The concepts will have between 2-4 elements.

At the end of the concept section of the interview you will be asked some demographic questions.

Please press continue to start the survey